Edith Gagne | Vice President, Programmatic Sales Operations | Broadsign

Edith Gagne, Vice President, Programmatic Sales Operations at Broadsign, has led the Campsite buy and sell-side platforms since launch in 2016 and, since Campsite’s acquisition by Broadsign, now leads the overall media sales operations function. Edith works closely with publishers, brands, agencies and DSPs to facilitate programmatic transactions on the Broadsign and Campsite platforms, and is a leading voice championing programmatic in the DOOH industry.

Prior to launching Campsite, Edith was part of the executive team at Newad Media, a Canadian Indoor place-based media company, where she acquired experience in all facets of the business over close to 15 years in evolving roles in sales, operations and human resources. She holds a Bachelor’s degree in Applied Human Sciences, and loves having the opportunity to work closely with a wide variety of organizations, all with one thing in common – passion for out of home.